The start of Prohibition brought big changes across the
country and the Bay Area, but in San Francisco Prohibition was not much more than
a rumor. As a port city, San Francisco
was pretty wide open during the Noble Experiment’s 13 years.
Not long after America
went dry, the Democratic National Convention came to San Francisco . Mayor James Rolph enlisted a
group of society ladies who, wearing white dresses, delivered a bottle of
bourbon to each delegate. Each bottle was given with “the complements of the
City and County
of San Francisco ”.

Supplies of liquor from Canada
were brought ashore from ships anchored off the San Mateo ,
Sonoma or Marin County
coasts. Booze coming in from Marin or Sonoma was
trucked to Sausalito
to be loaded onto ferryboats. The mayor of Sausalito
helped smuggle booze into the city’s North
Beach neighborhood.
As Treasury agents obtained faster boats the rumrunners
found new and secluded landing spots for their “imported” liquor. Some
favorites were Paradise Cove in Marin County and Pescadero, Princeton-by-the-Sea and Moss Beach
south of the city along the San Mateo
coast. In 1927, today’s Moss Beach Distillery, opened as Frank’s Place. This speakeasy was never raided and was
popular with many prominent members of San
Francisco society including Dashiell Hammett.
Ships from Vancouver
carrying Canadian whiskey would anchor in Half Moon Bay and their cargo was
transferred to fast boats, faster than those used by the Revenue Agents. Once
they even used a submarine to smuggle the liquor ashore.
No “mob” or organized crime cartel ever developed in San Francisco to control
the illegal liquor trade. The reason was simple, the police had no desire to
enforce Prohibition and besides they wanted the business for themselves. In San Francisco ,
Irish-Americans dominated the police and the courts. In a city with a high
percentage of foreign born residents, the citizens drank and supported
drinking. The Board of Supervisors even passed a resolution telling the police
not to enforce the Volstead Act.
In 1922, San Francisco Police Chief Daniel O’Brien oversaw
the operation of 1,492 speakeasies.
Saloons, hotels and restaurants who served liquor made payments to the
police “widow and orphans fund”. The District Attorney avoided charging
bootleggers. One San Francisco ’s
more famous bootlegger trials, the jury drank the evidence and found the
defendant not guilty.
In Italian
North Beach ,
Sicilians tried to control the neighbor liquor trade. The police shut down any
up-and-coming Italian mobsters and maintained control.
The St. Francis Hotel
even built a secret floor for liquor storage and a speakeasy in the basement.
Another popular speakeasy was the Plush Room.
Prohibition changed social practices by making it
fashionable for women to join men in social outings. The Irish and Germans
wanted beer, the Italians wanted wine and everyone else favored gin, whiskey
and bourbon.
Toward the end of Prohibition, in 1933, there were an estimated
6,000 speakeasys in San Francisco .
Join our next HEAD Trip to explore San Francisco's Prohibition. On Friday, April 27, 2012, we'll start at 6:30pm at the Gold Dust Lounge (247 Powell St .
– just two blocks up from Market
Street and BART). The Gold Dust opened legally in
1933 but has been serving liquor since 1923. This bar was Bing Crosby’s
favorite watering hole. The place is in fight for its very survival. The
landlords want to kick-out the lounge in favor of a trendy boutique. The Gold
Dust is trying to achieve landmark status but things don’t look good. This may
be our last chance to visit this historic saloon.
After our group assembles, we take a quick 2/10 of a mile
walk to Jasper’s Corner Tap and Kitchen (401 Taylor St .). It has a pretty good
menu and 18 beers on tap. We’re eating here since Bourbon & Branch, in true
speakeasy form, just serves cocktails – not food. From Jasper’s it’s just a block to Bourbon & Branch (501 Jones St .).
B&B is not just some fake copy of a speakeasy, from 1921 to 1933 it was a
real, operating speakeasy.